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Benha National University and Maspero Academy Sign Cooperation Protocol to Strengthen Media Training and Prepare Students for the Labour Market

Benha National University and Maspero Academy of the National Media Authority have signed a cooperation protocol to expand specialised media training, develop students’ professional skills and better prepare them for the labour market. The signing ceremony was attended by Ahmed El Mosallamy, Chairman of the National Media Authority. The protocol was signed by Prof. Tamer Samir, President of Benha National University, and Prof. Hazem Abou El Saoud, Head of Maspero Academy.

Prof. Tamer Samir, President of Benha National University, described the partnership with the National Media Authority as an important step towards expanding opportunities for practical training and enabling students to benefit from the professional expertise of national media institutions. He noted that the collaboration would contribute to preparing a new generation of qualified professionals capable of keeping pace with the rapid changes shaping the media sector. He added that the protocol reflects the University’s commitment to broadening its partnerships with national institutions and providing students with high quality training and professional development opportunities that strengthen their competitiveness and readiness for the labour market.

Ahmed El Mosallamy emphasised the National Media Authority’s commitment to working with universities and making its professional expertise accessible to students, helping prepare graduates with the knowledge and skills required to understand the demands of media practice and respond to its ongoing developments.

He also highlighted the important role of Maspero Academy in transferring the Authority’s accumulated professional experience to younger generations through specialised training and practical application, while promoting professional standards and responsibility in content production.

He added that the partnership would facilitate the exchange of expertise among university academics, media professionals and Maspero Academy specialists, bringing students’ academic studies closer to professional practice. This, he noted, would help prepare graduates who combine a sound academic foundation with practical competence and can adapt to developments across the media industry.

Under the protocol, Prof. Hazem Abou El Saoud, Head of Maspero Academy, and journalist Ragy Amer, Media Adviser to the President of Benha National University, will oversee the preparation of a joint action plan, coordinate the implementation of the agreed areas of cooperation between the relevant bodies at both institutions, and monitor the delivery and outcomes of joint programmes and activities.

The signing ceremony was attended by Prof. Mahmoud Saqr, Vice President for Employment, Innovation and Entrepreneurship; Dr Doaa Akl, Director of Programmes at the Faculty of Economics and Business Administration; Dr Ghada El Mosallamy, Director of Programmes at the Faculty of Visual Arts and Design; and journalist Ragy Amer, Media Adviser to the President of the University, alongside a number of senior officials from the National Media Authority.

The protocol is intended to provide the University’s students with specialised training opportunities by drawing on Maspero Academy’s professional expertise and technical resources. These opportunities will help students develop their talents, strengthen their practical skills and enhance their capabilities across media related fields. In accordance with the terms of the protocol, participants will also be eligible to receive accredited certificates upon completion of the relevant training programmes.

The collaboration will also include specialised workshops, conferences and seminars, alongside the exchange of professional expertise and technical and training resources between the two parties. These activities are designed to strengthen students’ professional competencies and foster closer alignment between academic study, practical experience and the requirements of the labour market.